About Zach

Zach had $500 in his account, a wife and a young child. He was “trying” to make it in life. He had always viewed sales as something he had to do, not something that could change his financial life and family tree.

Initially, he had been trained to “hard sell”. Shove a pencil in their face and make them sign! After all, if you apply enough pressure, the prospect will eventually say yes, right? The next sales job led him to reading a script like a robot and he was encouraged to trust the process, smile and dial. Neither approach worked for him and the majority of those around him. His sales career was broken, it was unprofitable and it was frustrating. He didn’t have the answer and neither did his trainers or sales leaders. There were thousands of methods out there and yet they all seemed to favor someone with individual talent and charisma.

Fast forward to today and after nearly 20 years of sales experience since his journey began…

Zach has sold millions upon millions of products, goods and professional services. Through much frustration, mentorship, trial, and error he learned over time that success hinged on one simple thing; being committed to following a very simple, boring yet effective sales approach.

The experience and success above led him into executive sales leadership where he was apart of scaling many companies into the millions, primarily through strategic sales leadership and sales training. Because of that, he’s on a mission to rescue every contracting company who is tired of wasting leads, leaking revenue, with teams that are relying on “winging it”. As he says, “Growth is not guesswork and true transformation starts with a series of small changes done consistently.” 

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Since finding success, Zach now serves as a Fractional CSO, keynote speaker, and sales trainer for hundreds of sales professionals and sales leaders globally.

Our vision

To rescue sales leaders from a lack of team performance consistency by installing a simple, boring yet effective sales approach that is predictable, repeatable and relatable.

Values we live by

Honesty – Without honesty, it’s impossible to build great companies and great people

Humility – Transformation and development begins with a willingness to be helped

Hunger –  All the knowledge in the world won’t matter if you don’t have the desire to succeed